New Book on McLuhan

Via the indispensable Arts & Letters Daily, an enticing online essay about Marshall McLuhan, titled In the Garden with the Guru, by a former student and neighbour of his, one Bob Rodgers.

I believe McLuhan is on a comeback but in a way more sustainable than first time around. Few writers on emerging technologies get far without quoting him or using his percepts and terminology. Communications as an academic discipline is only a generation old and shows no sign of going away. McLuhan was a co-founder of that discipline, if not its godfather. I think this time he is here to stay.